The Poster, which is signed by R. Roche and created by the Social Service of the French Red Cross during the 2nd World War, it’s part of the Aimé Petraz collection.
The image depicts a sliced up loaf of bread in the foreground, while in the background you can see a ration card to buy bread. The explicit reference to the rationing of food strengthens the invitation, expressed by the text, to save the bread by cutting it into thin slices and using all parts.